New Report: Nonmetropolitan Premiums, Issuer Participation, and Enrollment in Health Insurance Marketplaces in 2022

This new policy brief describes differences in unsubsidized and net-of-subsidy premiums between nonmetropolitan and metropolitan counties in plan design and availability in 2022. Consistent with previous reports of health insurance marketplace (HIM) activity, we report enrollment-weighted plan selection by metal level and premiums paid by number of issuers and by Medicaid expansion status.

Authors: Abigail Barker, PhD; Ayushi Shrivastava, MPH; Eliot Jost, MBA, MPH; Timothy McBride, PhD; Keith Mueller, PhD

Read the full report.

The Commercial Alternative to Traditional Medicare Is Putting Financial Strain on Rural Hospitals

For more than a dozen years, leaders in the rural health care field have issued strong warnings: Rural hospitals are struggling financially.

Despite public attention and some changes in federal policies, difficulties continue. A new report from a private healthcare consulting company has found that nearly 20% of all rural hospitals are at risk of closing.

The report, issued annually by the Chartis Center for Rural Health, said the percentage of rural hospitals operating in the red jumped to 50%, up from 43% last year. Of the independent rural hospitals across the country, 55% were operating in the red. More than 60% of rural hospitals are affiliated with larger health-systems. Of those, 42% were operating in the red.

All told, Chartis identified 418 of the 2,115 of the rural hospitals as “vulnerable to closure.” Since 2020, 35 rural hospitals have closed, including nine last year. Nearly 200 rural hospitals have closed since 2005.

“I think we’re in a much, much worse situation,” Michael Topchik, national leader for the Chartis Center for Rural Health said in an interview with the Daily Yonder. “I mean, more than 15 years ago, I remember sharing some of these statistics… and there was a little bit of ‘Chicken Little’ in the air with a third of rural hospitals operating in the red… Now, to see half of rural hospitals operating in the red… in the absence of something being done, things have just gotten more challenging.”

Those increased challenges include changes to Medicare and Medicaid reimbursement rates, changes to how hospitals are categorized, and what services hospitals are able to provide, among other things.

Read more.

Operating in the Red: Half of Rural Hospitals Lose Money, as Many Cut Services

In a little more than two years as CEO of a small hospital in Wyoming, Dave Ryerse has witnessed firsthand the worsening financial problems eroding rural hospitals nationwide.

In 2022, Ryerse’s South Lincoln Medical Center was forced to shutter its operating room because it didn’t have the staff to run it 24 hours a day. Soon after, the obstetrics unit closed.

Ryerse said the publicly owned facility’s revenue from providing care has fallen short of operating expenses for at least the past eight years, driving tough decisions to cut services in hopes of keeping the facility open in Kemmerer, a town of about 2,400 in southwestern Wyoming.

South Lincoln’s financial woes aren’t unique, and the risk of hospital closures is an immediate threat to many small communities. “Those cities dry out,” Ryerse said. “There’s a huge sense of urgency to make sure that we can maintain and really eventually thrive in this area.”

A recently released report from the health analytics and consulting firm Chartis paints a clear picture of the grim reality Ryerse and other small-hospital managers face. In its financial analysis, the firm concluded that half of rural hospitals lost money in the past year, up from 43% the previous year. It also identified 418 rural hospitals across the U.S. that are “vulnerable to closure.”

Mark Holmes, director of the Cecil G. Sheps Center for Health Services Research at the University of North Carolina, said the report’s findings weren’t a surprise, since the financial nosedive it depicted has been a concern of researchers and rural health advocates for decades.

The report noted that small-town hospitals in states that expanded Medicaid eligibility have fared better financially than those in states that didn’t.

Leaders in Montana, whose population is nearly half rural, credit Medicaid expansion as the reason their hospitals have largely avoided the financial crisis depicted by the report despite escalating costs, workforce shortages, and growing administrative burden.

“Montana’s expansion of Medicaid coverage to low-income adults nearly 10 years ago has cut in half the percentage of Montanans without insurance, increased access to care and preserved services in rural communities, and reduced the burden of uncompensated care shouldered by hospitals by nearly 50%,” said Katy Mack, vice president of communications for the Montana Hospital Association.

Not one hospital has closed in the state since 2015, she added.

Hospitals elsewhere haven’t fared so well.

Read more.

Geisinger Names New President, Next CEO

From Becker’s Healthcare

Danville, Pa.-based Geisinger appointed Terry Gilliland, MD, as the next president and CEO of Geisinger Health.

Dr. Gilliland will succeed Jaewon Ryu, MD, JD, after he transitions to CEO of Risant Health, a nonprofit organization created by Kaiser Foundation Hospitals. Oakland, Calf.-based Kaiser Permanente agreed to acquire Geisinger last year as the first health system to join Risant, and the deal is waiting on regulatory approval.

Geisinger’s board conducted an extensive search for Dr. Ryu’s successor.

“The role of leading Geisinger is unique,” said Heather Acker, chair of the Geisinger board of directors, in a news release. “It requires passion for our mission–to make better health easier for our patients and members across Pennsylvania; a drive to innovate care delivery; and a commitment to educating future caregivers. We are confident that Dr. Gilliland is the right person to lead Geisinger on our path forward.”

In his new role as the eighth leader of Geisinger, Dr. Gilliland will oversee the system’s 25,000 employees, who serve more than 1 million people annually. The 10-hospital system also includes a health plan with more than 500,000 members, a research institute and Geisinger College of Health Sciences. Geisinger has more than 1,700 employed physicians.

Dr. Gilliland has previous experience as chief medical officer and chief science officer of Cogitativo, an artificial intelligence and machine learning company focused on healthcare. He was also executive vice president of healthcare quality and affordability for Blue Shield of California and senior vice president and chief medical officer of Norfolk, VA.-based Sentara Healthcare.

Dr. Gilliland also spent time in leadership roles at Mid-Atlantic Permanente Medical Group and Colorado Permanente Medical Group early in his career.

New Resource Published: How Health Professionals Can Work With Head Start

This handout series offers tips on what dentists, dental hygienists, and medical professionals can do to improve the oral health needs of children and pregnant women and people enrolled in Head Start programs. It highlights the importance of oral health for school readiness and describes the oral health services offered by Head Start programs.

Updated Catalog of Value-Based Initiatives for Rural Providers Released

The Rural Health Value team is pleased to announce the release of an updated version of the Catalog of Value-Based Initiatives for Rural Providers. The catalog summarizes rural-relevant, value-based programs currently or recently implemented by the Department of Health and Human Services (HHS), primarily by the Centers for Medicare & Medicaid Services (CMS) and its Center for Medicare & Medicaid Innovation (CMMI). Its purpose is to help rural leaders and communities identify HHS value-based programs appropriate for rural participation.

Related resources on the Rural Health Value website:

Medicare Shared Savings Program: Rule Changes and Implications for Rural Health Care Organizations
This summary is of changes made to the Medicare Shared Savings Program taking effect in 2023 and 2024. This Rural Health Value analysis outlines how the changes may reduce barriers to participation for potential or reentering ACOs that operate in rural contexts.

CDC Million Hearts® 2024 Hypertension Control Challenge is Now Open!

Did you know… rural Americans are at greater risk for premature death from five leading causes, including heart disease?

Call for Applications: Million Hearts® 2024 Hypertension Control Challenge

 Million Hearts® is a national initiative to prevent 1 million heart attacks and strokes within 5 years. It focuses on implementing a small set of evidence-based priorities and targets that can improve cardiovascular health for all.

If you’re a rural healthcare professional, or represent a rural practice or health system with hypertension control rates of 80% or better, please consider applying for the “Challenge.” Moreover, colleagues with the Million Hearts program would welcome an opportunity to spotlight the success of a 2024 Hypertension Control Champion serving a rural community, as would we!

The Million Hearts® 2024 Hypertension Control Challenge recognizes and celebrates health care professionals, practices, and health systems that have achieved exceptional hypertension control rates of at least 80%. Practices and clinicians in the U.S. and its territories are eligible for possible recognition as a Champion. The submission deadline is April 5, 2024.

 Learn more about the Challenge rules and eligibility

Application form

Updated Value Based Care Assessment Tool Released

he Rural Health Value team is pleased to announce the release of an updated version of our Value-Based Care (VBC) Assessment Tool. The structure of the assessment, including eight categories with capacities or best practices, remains the same; however, language has been updated in the capacity statements to add clarity and specificity. This online tool helps organizations assess readiness and supports strategic planning for the shift to value-based care and payment. The resulting report and additional tools can be used to help guide the development of action plans.

Value-Based Care Assessment Resources include:

Related resources on the Rural Health Value website:

Demonstrating Your Value: A Guide to Potential Value-based Care Partnerships for Rural Health Care Organizations– this Rural Health Value resource assists CAH leadership in demonstrating the value CAHs bring to networks, affiliations, payers, community-based organizations, or accountable care organizations.

Pennsylvania’s WellSpan Health and Evangelical Community Hospital Announce Definitive Agreement to Combine Health Systems

WellSpan Health and Evangelical Community Hospital have entered into a definitive agreement to enhance community-based health care across the region. Pending regulatory approval, Evangelical Community Hospital will become WellSpan Evangelical Community Hospital on or about July 1, 2024. Their accompanying network of care serving the Central Susquehanna Valley will also join WellSpan, expanding the combined reach of the organizations across 12 counties in Central Pennsylvania and Northern Maryland.

A mutual commitment to reimagining healthcare through exceptional, innovative clinical care along with WellSpan’s successful approach to value and superior outcomes which are affordable and convenient serves as the cornerstone of the affiliation.

“We recognize the shared vision WellSpan has for community-based care, and we were deliberate in the decision to choose a partner who would ensure our patients continue to receive the high quality care they have come to expect from Evangelical Community Hospital,” said Kendra Aucker, president and CEO of Evangelical Community Hospital. “The industry is facing strong financial and workforce headwinds, and this integration will provide the best path forward, so we may continue to provide for the health and wellness needs of our communities well into the future.”

Serving the Central Susquehanna Valley, Evangelical Community Hospital is the only Centers for Medicare and Medicaid Services (CMS) 5-star rated hospital in the region. It employs 1,900 individuals and has more than 170 employed and non-employed physicians on staff at its hospital licensed to care for patients in its 131 licensed beds. The hospital provides a comprehensive array of services in both inpatient and outpatient settings and serves residents in Lycoming, Northumberland, Snyder, and Union counties.

The affiliation joins Evangelical with WellSpan’s integrated health care delivery system, which includes more than 21,000 team members, 2,000 employed providers, 220 locations, and eight award-winning hospitals, including the region’s largest behavioral health network and a Level 1 Trauma Center. WellSpan currently serves residents in Adams, Cumberland, Lancaster, Lebanon, Franklin, and York counties in Pennsylvania and Frederick and Washington counties in Maryland.

Combined, the organizations will serve more than 1.3 million patients across 12 counties.

Read more.

Study Published: Education in Rural Areas Increases Tendency to Practice There

A study by researchers from the Cecil Sheps Center for Health Services at the University of North Carolina and the National Rural Recruitment and Retention Network (3RNET) analyzed survey data from licensed clinicians working in rural safety net practices across 21 states from 2015 to 2022. They found that nearly two-thirds of the 778 survey respondents had, during their formal education, experienced medically underserved populations in rural counties. This clearly links educational opportunities in rural areas with clinicians’ likelihood to eventually practice in rural areas. These results support the integration of clinicians within these communities for longer retention in rural safety net practices. Read more on preparing behavioral health clinicians for success and retention in rural safety net practices.