In 2022, Colgate is encouraging children ages 6-14 to unleash their optimism and creativity to inspire the kind of future we can all smile about. Now, until April 8, 2022, Colgate BSBF will be accepting video entries (up to 2-minutes) of musical, scientific, artistic, journalistic, technology-focused, culinary, or other projects highlighting how optimism can positively impact our lives and futures. Ideas and inspiration can be found on their website, along with contest rules and regulations. Finalists will be determined by an advisory panel and winners will be selected by a live audience. The first-place national award winner will receive $10,000 for their school or organization. Second and third-place winners will be awarded $5,000 and $2,500 respectively. Ideas and inspiration can be found on the Colgate Bright Smiles Bright Future website, along with contest rules and regulations.